pitch perfect

Telling people you designed for Nike is pretty freakin’ cool—right up until you confess it was an internal sales deck. Still, their MLB team was drowning in data and needed to present quarterly stats to their C-suite without inducing spreadsheet-comas.

While at Direct Focus marketing agency, I collaborated with a sharp team to inject Nike’s iconic aesthetic into a clean quarterly report. The mission was pure visual storytelling: distilling mountain-sized sales metrics into a beautifully organized layout readable at a glance.

We let the visuals do the heavy lifting so executives grabbed the narrative instantly without drowning in the granular. It covered all the bases and knocked corporate reporting out of the park.